Real Estate Business Accelerator
This 10-week program for Realtors® focuses on the core issues of growing a successful real estate practice. Starting with business planning, the Business Accelerator program takes you on a learning path that includes how to articulate your value proposition, working with Sellers and Buyers, Condos, earning your full fee as a full service Realtor®, making money with social media, and completing with how to grow a team.
The next program is being held exclusively for the agents of the Royal LePage Real Estate Services Ltd., Downtown Branch. This special Downtown Business Accelerator begins March 19 and will be held in the DNA Condo meeting room at 1005 King Street West, Toronto, ON M6K 3M8.
Registration
Downtown Toronto Branch agents - please register on line via Wolfconnect extranet or through your branch administrator. If you wish to attend as a guest, please contact Broker/Manager Ahmed Helmi by phone, 416.205.0355 or email ashelmi@royallepage.ca .
Schedule
All sessions are from 1:00 - 4:00 PM
Weeks 1 & 2: Business Planning for the Professional Realtor®
This is a 4-part workshop. Enrolment in all sessions is recommended. Facilitator: Debra Harris, Director, Professional Development RLP RES Ltd.
March 19 - Production, Income, Expense Targets A primary goal of every business is to achieve a profitable bottom line. The first step to accomplishing this is projecting your NUMBERS - your revenue units, GCI, and expenses. This workshop takes the guesswork out of this foundational exercise. Completion of the pre-workshop assignment is highly recommended to enable a thoughtful and logical projection process. Pre work will be emailed to registrants 3 days prior to the workshop.
March 22 - Lead Generation Strategy In real estate, if you don't have leads, you don't have a business. Where will your leads come from in the year ahead? A lead generation strategy isolates WHO your prospects are and the type and volume of business they represent. This information enables you to prioritize daily and weekly activies as well as determine what business systems and marketing tools are required.
March 28 - Contact Management System Your lead generation strategy determined who your prospects are. A contact management system determines HOW you will nuture relationships to generate the continuous flow of Buyers and Sellers you need to reach your revenue targets. This session answers the WHEN and WHAT of your communication: what the frequency of contact should be and what methods and content are most effective.
Week 3: Your Clients, Your Value
April 3 - Understanding Personality Styles | Facilitator: Debra Harris
April 5 - Value Propositions & Unique Selling Propositions | Facilitator: Kevin Somers
Week 4: List To Last!
April 10 - The Listing Presentation (3 CEU Credits) | Facilitator: Michael Appleton
April 12 - CMAs That Rock! | Facilitator: Trish Manning
Week 5: Working With Buyers
April 17 - Getting Buyer Rep Agreements Signed (3 CEU Credits) | Facilitator: Bill Johnston
April 19: Working With Buyers | Facilitator: Ahmed Helmi
Week 6: Winning With Value
April 24 - Earn What You're Worth! | Facilitator: Ahmed Helmi
April 26 - Objection Handling Workshop | Facilitators: Ahmed Helmi & Craig Homewood
Week 7: Social Counts - Part 1
May 1 - Social Media Content & Strategy For Business (3 CEU Credits) | Facilitator: Rebecca Mountain
May 3 - Facebook (3 CEU Credits) | Facilitator: Rebecca Mountain
Week 8: Focus On Condos
May 8 - Buying New Condominiums (3 CEU Credits) | Facilitator: Nick Iannazzo
May 10 - Geographic Farming for Condos | Facilitator: Matthew Weinstein, Morris Marking
Week 9: Social Counts - Part 2
May 15 - Twitter (3 CEU Credits) | Facilitator: Rebecca Mountain
May 17 - LinkedIn & YouTube (3 CEU Credits) | Facilitator: Rebecca Mountain
Week 10: Growing Smart
May 22 - Hiring An Assistant | Facilitator: Debra Harris
